Mi Adidas UltraBoost Clima 'Multi-Color'

The Mi Adidas UltraBoost Clima fell under the personalization platform that was started by the brand in 2000, allowing fans to add a personal touch to popular silhouettes—like the Stan Smith and Superstar—making it their own with a variety of customizable options. In Summer 2018, the UltraBoost Clima was added to the Mi Adidas roster, finally allowing fans to customize the popular silhouette. In January 2019, the brand abruptly shut the program down, hinting at a new experience being in the works.