Founded in 1906 as New Balance Arch Support Company in Boston, Massachusetts, New Balance first started out manufacturing shoes for runners which became very popular amongst budding athletes. Over the years, New Balance has stayed relevant by producing consistently not only athletic shoes, the company manufactures the Made in USA line such as the 99x Series and the 550 series which received a lot of attention for everyday wear. Not forgetting collaborations with big names like KITH, Aimé Leon Dore, Joe Freshgoods and many more. Cop your New Balance here at Ox Street! <br><br>📸 @sim0nsteenberg

New Balance

Salehe Bembury

Malaysian Videographer and Sneaker Collector Amin shares his personal picks of sneakers that he thinks is great to wear indoors and outdoors, while running a shoot. Amin's favorites varies from Nike SB Dunk Lows to Air Jordans and Yeezy's. Check em' out now!<br><br>📸 @aminkamid

Amin's favorites

Salehe Bembury has been one of the creative forces behind New Balance‘s most recent dominance in the collaborative footwear space. Tomorrow, the American designer launches the follow-up to an Antelope Canyon-inspired trainer from October 2020: the New Balance 2002R “Water Be The Guide.” Inspired by the great outdoors, the upcoming sneaker indulges in an vibrant color palette just like its aforementioned predecessor. Shades of teal are overlaid atop a faint and burnt orange mesh base, nodding to rivers, lakes and other bodies of water found across the United States of America. Green on the profile “N” logos, “running” badges on the tongue, thumbprint-reminiscent pattern on the heel and detailing across the modernized sole unit underfoot further evoke natural scenery. Idyllic landscapes also make their own onto the shoe’s packaging as boxes depict grand rapids running in-between canyons of sorts.

New Balance Salehe Bembury x 2002R 'Water Be The Guide'

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